Recognition and impact

The case method remains an irreplaceable cornerstone of management education in business schools across the globe, but why do case teachers and writers often not feel recognised?

We believe that in choosing to use the case method, educators are making a huge impact on the learning of their students. Within the context of real-life decision-making, students take on board new ideas and concepts, learning business and management theory while at the same time developing a wide range of vital professional and life skills, including negotiation, analysis, defending and challenging viewpoints, team and lone working, and the ability to guard against making decisions based on too little information. However, case teachers and writers often feel that their work is undervalued. We have developed a range of initiatives to ensure that recognition for their work is available to the case community.